The Cooking Crew
Turning culinary innovation into community
A new generation of sauces made to experiment, mix and take every dish one step further. The Cooking Crew transforms everyday cooking into a world of endless possibilities.
Impact
4
Formats, multiple experiences
Solutions tailored to different uses and consumption occasions.
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New category
New territories shaped by gastronomy, creativity and culinary experimentation.
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Numbered naming system
Creates a recognisable, flexible system designed to keep growing.
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Sabor premiat
Sauce 01 received a Superior Taste Award, recognising its gastronomic quality through evaluation by an international jury of chefs and sommeliers.
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International ambition
An identity designed to perform across different markets.
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Product-led differentiation
Innovative, relevant products with greater potential for differentiation.
More Case Studies
Selected projects, thoughtfully built.