David Acevedo
HOPE is born from the need to use a public space to offer a message that invites people to pause, think, and see things differently.
David is an extraordinary observer. In his work, we see how he transforms reality into landscapes full of symbols, where everything seems more alive, brighter. Even more possible.
There is a constant optimism in his work. It's in the colors, in the shapes, in the attitudes of his characters. But it's not naive optimism. On the contrary, his work has a lot of strength and magnetism.
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That's why his work works so well for brands as well as for covers of major media outlets and publishers like The New Yorker or Penguin Books. Because he doesn't illustrate what we already see. He proposes an improved version of the world: more suggestive, more intense, and above all, kinder.
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"HOPE" in the words of David Acevedo
We understand illustration as a language; it's our way of communicating emotions and thoughts that connect us to universal experiences, reminding us that even amid chaos, creativity and paying attention to the present can be small forms of resistance.
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In times of uncertainty, marked by conflicts, political instability, the housing crisis, climate problems, the rise of the far right, and the spread of authoritarianism, we look for a thread of light to help us move forward. HOPE is born from that need: to take advantage of a public space to offer a message that invites people to pause, think, and see things differently. The billboard thus becomes a medium that not only communicates but also encourages reflection.
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